Reconnaissance
Reset Fashion (EN) (ebook)
Reset Fashion (EN) (ebook)
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At the crossroads of creativity, industry, and global consumption, fashion poses today one of the most complex sustainability challenges of our time.
For more than a decade, the industry has promised transformation. Yet emissions continue to rise, progress remains fragmented, and many sustainability initiatives quietly stall before reaching scale.
What’s wrong ?
In Reset Fashion, Romain Liot takes us inside the machinery of fashion to examine why so many well-intentioned sustainability efforts struggle once they meet economic reality.
Drawing on his entrepreneurial experience, from building one of the most successful fashion brands of the past decade, the author offers a rare insider perspective on the real mechanics of change inside fashion companies: its costs structures, its organizational inertia or its supply-chain complexity.
And in doing so, some real solutions start to appear.
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